SEO · Local SEO · CRO · Technical SEO

Rascor

How New Era Digital helped Rascor grow organic search to nearly 50% of website traffic, achieve #1 rankings and build a stronger-performing website through SEO and CRO.

Nearly 50%

Traffic from organic search

#1

Competitive keyword rankings

#1

Local search & Maps

G → B

Website performance grade

The Challenge

What they were up against

Rascor had launched a new website but had little established search visibility. They weren't ranking for important industry terms, their local search presence was weak and poor website performance was affecting the user experience. They needed a stronger SEO foundation capable of competing in a specialist construction market.

Our Approach

How we tackled it

We built the SEO strategy around the services and searches most valuable to Rascor's business. This included keyword research, restructuring and optimising key pages, strengthening Local SEO, creating targeted content and improving technical performance. We also reviewed the customer journey, navigation and calls to action so increased visibility had a better chance of turning into genuine business enquiries.

The Results

Numbers that moved the business

Screenshot 2025 02 10 at 15.44.48 New Era Digital

Screenshot 2025 02 10 at 15.45.17 New Era Digital

Screenshot 2025 02 10 at 15.46.27 New Era Digital

Screenshot 2025 02 10 at 15.46.49 New Era Digital

Nearly 50%

Traffic from organic search

#1

Competitive keyword rankings

#1

Local search & Maps

G → B

Website performance grade

“New Era Digital completely transformed our online presence. We now rank at the top for our key services, dominate local search results, and our website runs smoother than ever. The results speak for themselves!”
Marketing Manager, Rascor
Quick Facts
Client

Rascor

Location

Wexford

Industry

Construction & Waterproofing

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